Monday, June 27, 2011

Mashable is reporting that McGraw-Hill is publishing a cloud-based, all digital textbook for math and science classes K through 12.  It launched the textbook at the International Society for Technology in Education (ISTE) conference this monday.  Excepts from Mashable after the break.

From Mashable:
Unlike the company’s previous digital efforts for this age group, the books are intended to be used as primary texts... This is the first time a major publisher has launched such a platform.

McGraw-Hill’s new format, CINCH, is a cloud-based curriculum for K-12 math and 7-12 science. It makes all course materials, which include ebooks, presentations, assessments and animation clips, available from any device with a browser. Students in a class can also participate in Facebook-like conversations that stay with the text. “We’re trying to meet students and teachers where they’re at digitally,” Stansell says. 
McGraw-Hill will also be launching a new payment model with CINCH: schools will be charged for each student to use the textbooks on a yearly basis. It comes out to about the cost of a workbook for each student.
Another publisher, Houghton Mifflin Harcourt, has taken another tack on making digital textbooks more appealing to the K-12 market. At the same conference, it announced schools that implement its supplemental online product, SkillsTutor, will now be provided with hardware at favorable pricing as a result of a new partnership with Intel and Equus Computer.


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